Horizontal communication strategy
Posted: Sun Jan 19, 2025 6:25 am
In this case, the formation of such an action plan occurs between different departments, employees or representatives of the management team. Participants have an equal position in this process. For example, all participants involved in a certain project conduct discussions via email or using corporate tools such as Slack or Trello.
In addition, you can create a general chat where work issues are raised. Another option: brainstorming with representatives of different departments, or when a marketer and a web designer jointly develop details of an advertising strategy, etc.
Advantages:
This strategy is ideal skype data package for ensuring effective information exchange and coordination of issues during project implementation.
This form of communication organization is most effective in large companies with a branched structure.
When issues are being considered that do not require approval from above, active communication helps the organization develop.
This approach simplifies conflict resolution and strengthens the team.
Close communication within the organization creates a sense of emotional and social support.
Horizontal communication strategy
Cons:
Casual communication can become overly familiar over time, which sometimes causes conflicts.
Antagonistic groups arise within the organization due to poorly developed hierarchical connections.
Each department considers its own tasks to be the most important and underestimates the contribution of others. This negatively affects the integrity of the communications system.
Ways to improve efficiency:
It is advisable to keep records of all video and audio chats, as well as document communications carried out through specialized software. This will be useful for resolving possible disagreements and disputes.
Recording an instruction or email in written or video form is a valuable tool for capturing interactions.
The task of managers is to maintain equality and importance of each department in order to prevent rivalry between them.
In addition, you can create a general chat where work issues are raised. Another option: brainstorming with representatives of different departments, or when a marketer and a web designer jointly develop details of an advertising strategy, etc.
Advantages:
This strategy is ideal skype data package for ensuring effective information exchange and coordination of issues during project implementation.
This form of communication organization is most effective in large companies with a branched structure.
When issues are being considered that do not require approval from above, active communication helps the organization develop.
This approach simplifies conflict resolution and strengthens the team.
Close communication within the organization creates a sense of emotional and social support.
Horizontal communication strategy
Cons:
Casual communication can become overly familiar over time, which sometimes causes conflicts.
Antagonistic groups arise within the organization due to poorly developed hierarchical connections.
Each department considers its own tasks to be the most important and underestimates the contribution of others. This negatively affects the integrity of the communications system.
Ways to improve efficiency:
It is advisable to keep records of all video and audio chats, as well as document communications carried out through specialized software. This will be useful for resolving possible disagreements and disputes.
Recording an instruction or email in written or video form is a valuable tool for capturing interactions.
The task of managers is to maintain equality and importance of each department in order to prevent rivalry between them.