Before we get into it in depth, let’s take a look at the theoretical part so that everyone has a chance to know and understand the advantages of the “Backlink Audit Tool”.
What are backlinks?
Backlinks are external links on the website that send users to it .
Let's see with an example what we mean when we talk about Backlinks.
Let's suppose that I have my own website and a third party also has theirs.
So, I publish an article on my blog talking about the best marketing blogs in the Spanish-speaking digital world, which happens to be the topic addressed by the third party I was commenting on, and of course, the website of that “third party” appears on the list with a link that redirects readers to their website.
The link that goes from my site (source website) to it (destination website) is a backlink.
There are no backlinks within the same website even if we are talking about different URLs!
You can read more about backlinks in this article .
Types of backlinks
Now that we know what backlinks are, let's look at the different types of these links that exist.
There are mainly four types of Backlinks:
Dofollow.
Nofollow.
UGC.
Sponsored.
What is the main difference between them?
When inserting an SEO link to any other website, I have the option to choose four taiwan phone code formats for it: dofollow, nofollow, UGC or sponsored by simply changing the link code.
If I choose “ Dofollow ” this means that what I want to indicate to Google is that I consider this website as relevant to the information I am dealing with and Google will take this into account when positioning the website that gets my backlink.
By placing a “ Nofollow ” link, I simply share information with my users but “close the door” to Google.
In September 2019, Google introduced two new backlink attributes: UGC and Sponsored.
" UGC " is an acronym for User Generated Content.
If I have a comments section on my website, where readers can write (this is user-generated content), the links they put there should be marked with the UGC attribute.
Now, if I put an advertising link in my content that goes to another website, I should put a " Sponsored " attribute to indicate to Google the nature of this link.
The quantity and quality of backlinks tells Google how relevant the domain receiving backlinks is.