We also use this technique in our practice
Posted: Mon Jan 20, 2025 8:11 am
For example, for the client project "Formula of Trade" we decided to update the article devoted to the review of fiscal registrars of the manufacturers "ATOL" and "Shtrikh-M". Initially, this material was written in 2016-2017, but by 2019 the requirements for the equipment had changed significantly. Firstly, instead of EKLZ, a fiscal storage device began to be used, without which it became impossible to operate the equipment.
Secondly, models with a battery for couriers and mobile trade appeared. But the germany consumer email list old articles were in demand, they were getting traffic, so creating new pages and waiting for them to be ranked was not entirely correct. As a result, we added new information and made an "anchor" at the very beginning of the article for the new data. WE WILL PROMOTE YOUR BUSINESS Read more How did you work with the materials? Studied the statistics In order to update and actualize outdated materials, it was decided to study the statistics on existing texts (or rather, key phrases) in more detail.
To do this, we exported all traffic data using Yandex.Metrica: We settled on updating the most popular pages. This doesn't take long, unlike updating all the texts. In addition, we hoped that users who landed on traffic pages would study the site more actively and, accordingly, this would improve behavioral factors. No sooner said than done. The next day we had already started solving this problem.
Secondly, models with a battery for couriers and mobile trade appeared. But the germany consumer email list old articles were in demand, they were getting traffic, so creating new pages and waiting for them to be ranked was not entirely correct. As a result, we added new information and made an "anchor" at the very beginning of the article for the new data. WE WILL PROMOTE YOUR BUSINESS Read more How did you work with the materials? Studied the statistics In order to update and actualize outdated materials, it was decided to study the statistics on existing texts (or rather, key phrases) in more detail.
To do this, we exported all traffic data using Yandex.Metrica: We settled on updating the most popular pages. This doesn't take long, unlike updating all the texts. In addition, we hoped that users who landed on traffic pages would study the site more actively and, accordingly, this would improve behavioral factors. No sooner said than done. The next day we had already started solving this problem.