The best KPIs for your eCommerce

[bitheerani319]

A Key Performance Indicator (KPI) is a key metric used to measure the performance and success of your eCommerce.

Let's say you run an eCommerce store specializing in selling fashion sweden phone number list and accessories. When monitoring your KPIs, you notice that the conversion rate has dropped significantly in recent weeks.

With this discovery, you can begin to take action to turn the situation around:

Perform A/B testing on your checkout page to identify and improve any design or functionality issues.

Optimize the checkout process to make it more intuitive and faster.

Provide additional discounts or special promotions to encourage purchases.

The use of indicators helps us make decisions, whether in business operations, to know how it is behaving or to review sales performance, marketing strategies and investments.

An eCommerce business without clear KPIs may face several challenges and difficulties that will negatively affect its performance. For example, a lack of direction and focus or the inability to identify areas for improvement.

Using KPIs in your online store provides the ability to objectively measure performance. By collecting and analyzing quantifiable data, you gain a clear perspective on how your eCommerce store is actually performing.