How to use data to drive your content strategy for each network

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Start by looking at your analytics and reports suriname b2b leads for each channel. This data will uncover which content and post types are successful in your brand’s content strategy.

While each platform natively offers some basic analytics, using a third-party tool like Sprout Social can help you dig deeper, analyze cross-platform metrics, pick up on trends and apply those insights to grow your engagement.

Let’s look at how Sprout can help you use data to drive your content strategy across different social media platforms.

Monitor cross-platform analytics and performance
Sprout provides detailed metrics on impressions, reach, engagement and audience demographics for each platform. This helps your business understand what’s resonating with your audience and create tailored content to match those needs.

But you don’t have to jump between individual platform analytics for this data. Our Post Performance Report brings all your data into one centralized dashboard to give you a clear picture of your performance on multiple channels.

Sprout Social's Post Performance Report
You can dig deeper by filtering through video, text, photo and link posts, and sort them by impressions, engagement and clicks.

Sprout’s Post Performance Report isn’t just great for consolidating your data in one place. It also makes it easy to spot your best content across platforms, especially when you sort your posts by reach or engagement.