Smart Search Campaign
Posted: Tue Jan 21, 2025 6:23 am
It is important to understand that Google Smart Campaigns are based on machine LEARNING, so they rely on data - the more data you have, the better your results will be. At a minimum, you should have data for the last 30 days.
Collecting data to train AI when launching a smart campaign
For different networks, this data will vary:
At least 100 conversions.
Smart Display Campaigns:
50 Display Network Conversions.
Your cost per conversion (CPA) shouldn't be too low.
Smart Shopping Campaigns:
You must have a Google Merchant Center account.
In your Merchant Center account, you'll need to upload a saudi arabia email list product data feed. This is where Google Ads collects data to create ad descriptions.
Ecommerce must be set up and conversion value data must be passed to Google Ads.
The site must have a remarketing tag installed and dynamic remarketing enabled in programs in Google Merchant Center.
Your remarketing list must contain at least 100 active users.
Must have received at least 20 conversions in the last 45 days.
Setting up smart campaigns
Collecting data to train AI when launching a smart campaign
For different networks, this data will vary:
At least 100 conversions.
Smart Display Campaigns:
50 Display Network Conversions.
Your cost per conversion (CPA) shouldn't be too low.
Smart Shopping Campaigns:
You must have a Google Merchant Center account.
In your Merchant Center account, you'll need to upload a saudi arabia email list product data feed. This is where Google Ads collects data to create ad descriptions.
Ecommerce must be set up and conversion value data must be passed to Google Ads.
The site must have a remarketing tag installed and dynamic remarketing enabled in programs in Google Merchant Center.
Your remarketing list must contain at least 100 active users.
Must have received at least 20 conversions in the last 45 days.
Setting up smart campaigns