Importance of Instagram in Digital Campaign Strategy
Posted: Wed Jan 22, 2025 3:31 am
Gone are the days when social media was merely an entertainment platform. Today, there are few media outlets that can compete with Instagram as a marketing tool for digital campaigns. This is for several reasons:
Rise of video. While Instagram was originally built on photos, all the new video features and tools that allow for easy video content creation have significantly boosted video content production.
Stories as the protagonists. Approximately 400 million accounts a bangladesh whatsapp number database day use stories to spread content: it is an attractive format that is highly consumed by users. In addition, it is an ideal place for brands to advertise, since the network has become a global platform with great reach.
Perfect for marketing and advertising. Instagram's targeting capabilities are very beneficial for getting ads to the right people at the right time. Among other advantages, it places promoted posts among organic ones, thus making the message more effective.
In recent years, audiovisual content has become the most popular format within content marketing. (HubSpot)
Rise of video. While Instagram was originally built on photos, all the new video features and tools that allow for easy video content creation have significantly boosted video content production.
Stories as the protagonists. Approximately 400 million accounts a bangladesh whatsapp number database day use stories to spread content: it is an attractive format that is highly consumed by users. In addition, it is an ideal place for brands to advertise, since the network has become a global platform with great reach.
Perfect for marketing and advertising. Instagram's targeting capabilities are very beneficial for getting ads to the right people at the right time. Among other advantages, it places promoted posts among organic ones, thus making the message more effective.
In recent years, audiovisual content has become the most popular format within content marketing. (HubSpot)