End-to-end analytics allows you to:
Posted: Wed Jan 22, 2025 6:34 am
Now let's imagine that you own not a small souvenir shop, but a serious business with a team of employees and federal advertising campaigns. How in this case can you control the channel's payback? You won't be able to do it manually, since there may be a thousand ads, and the calculations will be very complex and only approximate. You will have to blindly operate the advertising budget.
This is a great example of what end-to-end analytics is for. The amount invested in each advertising channel, as well as the income from these investments, will be calculated automatically. Analytics can help make marketing more transparent and high-quality. Business owners have a clear idea of which channels customers come through and can direct a significant part of the funds to effective advertising.
End-to-end analytics allows you to:
manage your advertising budget based on return on investment, not randomly;
determine the true value of each individual client;
save time on consolidating advertising database marketing data;
summarize in one report data on advertising costs from web analytics, call tracking, CRM, as well as profit.
End-to-end analytics is not suitable only for those companies that do not spend money on PR, because they do not do it at all. The tool is most often used by marketers who use several channels (not necessarily only online) to attract customers and optimize costs. Each source must be linked to a tracking system to avoid confusion.
For example, UTM tags for online and call tracking for phone calls. End-to-end analytics is also not required if the business has only one traffic source, because all the information is collected in the linked advertising account without it.
Increase Your Profits by 10X: 5 Key Metrics You Must Track
Alexander Kuleshov
Alexander Kuleshov
General Director of Sales Generator LLC
Read more posts on my personal blog:
After working with over 300 online projects , I can guarantee: monitor these metrics weekly and your company will not only survive, but also increase its profits by 10 times!
In the context of sanctions and crisis, knowing the ROI of your advertising decides whether your business will be successful. Tracking these 5 critical indicators is the key to your prosperity.
What you get for free:
5 Key Metrics to Increase Profits by 220%
The Secret ROI Formula: Instant Advertising Efficiency Calculator
Anti-crisis Solutions Matrix: Find the Perfect Strategy for Your Business in 15 Minutes
We have prepared all the documents and templates with formulas for you. And yes, it is FREE:
Download docum
This is a great example of what end-to-end analytics is for. The amount invested in each advertising channel, as well as the income from these investments, will be calculated automatically. Analytics can help make marketing more transparent and high-quality. Business owners have a clear idea of which channels customers come through and can direct a significant part of the funds to effective advertising.
End-to-end analytics allows you to:
manage your advertising budget based on return on investment, not randomly;
determine the true value of each individual client;
save time on consolidating advertising database marketing data;
summarize in one report data on advertising costs from web analytics, call tracking, CRM, as well as profit.
End-to-end analytics is not suitable only for those companies that do not spend money on PR, because they do not do it at all. The tool is most often used by marketers who use several channels (not necessarily only online) to attract customers and optimize costs. Each source must be linked to a tracking system to avoid confusion.
For example, UTM tags for online and call tracking for phone calls. End-to-end analytics is also not required if the business has only one traffic source, because all the information is collected in the linked advertising account without it.
Increase Your Profits by 10X: 5 Key Metrics You Must Track
Alexander Kuleshov
Alexander Kuleshov
General Director of Sales Generator LLC
Read more posts on my personal blog:
After working with over 300 online projects , I can guarantee: monitor these metrics weekly and your company will not only survive, but also increase its profits by 10 times!
In the context of sanctions and crisis, knowing the ROI of your advertising decides whether your business will be successful. Tracking these 5 critical indicators is the key to your prosperity.
What you get for free:
5 Key Metrics to Increase Profits by 220%
The Secret ROI Formula: Instant Advertising Efficiency Calculator
Anti-crisis Solutions Matrix: Find the Perfect Strategy for Your Business in 15 Minutes
We have prepared all the documents and templates with formulas for you. And yes, it is FREE:
Download docum