Minimalistic, “simplified” websites
Posted: Sun Dec 22, 2024 8:21 am
often use this color for their background. Without drawing attention to itself, white easily allows other colors on the page to be emphasized.
The well-known Google page chose white, focusing on the bright letters of the whatsapp australia logo so that nothing would distract users from finding the information they need.
Melancholic and neutral gray
Although gray can seem dull and sad in certain situations, it remains a popular choice for a discreet, stylish, and professional website look. One of the great things about gray and its many shades is that each time you change the tone, you get new, unique combinations of white and black - in the right hands, this can be a powerful tool.
When combined with brighter colors and a minimalist design, gray on your website will add elegance to it.
Beige - Accentuates the surroundings
Beige is a kind of joker. Its main feature is that it highlights other colors.
Beige itself is quite boring, although it can emphasize, for example, modesty. In any case, beige can be a good background for other colors, which makes it an interesting design tool. Therefore, beige is almost always in the background.
Dark shades of beige will bring an earthy, papery texture, and light tones will give a feeling of freshness and tenderness. Shades of beige will fit perfectly into the design of a wedding website.
Ivory: simple but tasteful
Emotionally, ivory is similar to white. It feels warmer (and less sterile) than white, and is easier on the eyes, while still bringing the same minimalism and complementarity. Ivory can be used instead of white where you want to soften the transition to darker colors. For the design of the online wedding fashion store, we took a photograph as a background and drowned it in creamy sepia tones. The warm ivory color scheme goes well with the main blue color of the website elements.
website design online store of wedding fashion
Another little trick
As we have already mentioned, it is important to pay attention to the color of the call-to-action buttons. Buttons painted red, green, orange or yellow subconsciously make you want to press harder than gray or black ones.
For example, all the conversion elements on the Dell website are green.
Turning again to the research, let's remember that orange is rarely among respondents' favorite colors. But, oddly enough, it is orange and yellow buttons that bring more responses. It turns out that psychologically "unaesthetic" colors attract more attention than those that are on the honorable list of "aesthetic". And since the goal of conversion elements is to capture as much customer attention as possible, it makes sense t
The well-known Google page chose white, focusing on the bright letters of the whatsapp australia logo so that nothing would distract users from finding the information they need.
Melancholic and neutral gray
Although gray can seem dull and sad in certain situations, it remains a popular choice for a discreet, stylish, and professional website look. One of the great things about gray and its many shades is that each time you change the tone, you get new, unique combinations of white and black - in the right hands, this can be a powerful tool.
When combined with brighter colors and a minimalist design, gray on your website will add elegance to it.
Beige - Accentuates the surroundings
Beige is a kind of joker. Its main feature is that it highlights other colors.
Beige itself is quite boring, although it can emphasize, for example, modesty. In any case, beige can be a good background for other colors, which makes it an interesting design tool. Therefore, beige is almost always in the background.
Dark shades of beige will bring an earthy, papery texture, and light tones will give a feeling of freshness and tenderness. Shades of beige will fit perfectly into the design of a wedding website.
Ivory: simple but tasteful
Emotionally, ivory is similar to white. It feels warmer (and less sterile) than white, and is easier on the eyes, while still bringing the same minimalism and complementarity. Ivory can be used instead of white where you want to soften the transition to darker colors. For the design of the online wedding fashion store, we took a photograph as a background and drowned it in creamy sepia tones. The warm ivory color scheme goes well with the main blue color of the website elements.
website design online store of wedding fashion
Another little trick
As we have already mentioned, it is important to pay attention to the color of the call-to-action buttons. Buttons painted red, green, orange or yellow subconsciously make you want to press harder than gray or black ones.
For example, all the conversion elements on the Dell website are green.
Turning again to the research, let's remember that orange is rarely among respondents' favorite colors. But, oddly enough, it is orange and yellow buttons that bring more responses. It turns out that psychologically "unaesthetic" colors attract more attention than those that are on the honorable list of "aesthetic". And since the goal of conversion elements is to capture as much customer attention as possible, it makes sense t