"Promotions to attract customers: from classics to outrageous"
Posted: Thu Jan 23, 2025 3:51 am
Clients Club
Any society is always divided into several layers, and experienced businessmen skillfully use this. Various types of client clubs appear, the members of which receive various special offers, bonuses and the opportunity to participate in closed events. It certainly sounds tempting, and many do not spare money for this.
Customer Retention_Svyaznoy Club
Here's an example. Spanish costume jewelry manufacturers around the world held a series of closed events with the participation of a stylist. The clients invited to them (each of whom, by peru mobile phone numbers database the way, could bring one more person) received excellent trade offers.
The results of the campaign exceeded all expectations: the company not only increased sales, but also increased the loyalty of its customers.
Read also!
Read more
By the way, it is not necessary to open your own customer club. You can take a simpler route and offer bonuses to members of some other community, for example, "Svyaznoy-Club", etc. This way you will retain customers, increase their loyalty and get new buyers.
Emotions
One of the reasons why customers return is their emotions. In his book “Customers for Life”, Carl Sewell, a successful businessman and owner of one of the best car dealerships in the USA, said that sales should be a kind of theater.
It is necessary that the surrounding environment: furniture, lighting, etc. - simply takes the clients' breath away. If you make the right impression on a person, then he will definitely want to come back.
In the video below, a shawarma vendor from the village of Lazarevskoye gives his customers simply magical emotions. Surely many customers will come to him again.
Customer focus
Many people talk about this customer retention tool, but only a few use it in practice. And the term “customer focus” itself is not very clear to some.
Customer retention_customer focus
Customer focus should be understood as the targeted and systematic work of a company, the goal of which is to give customers more than they expect, to make people truly happy.
Any society is always divided into several layers, and experienced businessmen skillfully use this. Various types of client clubs appear, the members of which receive various special offers, bonuses and the opportunity to participate in closed events. It certainly sounds tempting, and many do not spare money for this.
Customer Retention_Svyaznoy Club
Here's an example. Spanish costume jewelry manufacturers around the world held a series of closed events with the participation of a stylist. The clients invited to them (each of whom, by peru mobile phone numbers database the way, could bring one more person) received excellent trade offers.
The results of the campaign exceeded all expectations: the company not only increased sales, but also increased the loyalty of its customers.
Read also!
Read more
By the way, it is not necessary to open your own customer club. You can take a simpler route and offer bonuses to members of some other community, for example, "Svyaznoy-Club", etc. This way you will retain customers, increase their loyalty and get new buyers.
Emotions
One of the reasons why customers return is their emotions. In his book “Customers for Life”, Carl Sewell, a successful businessman and owner of one of the best car dealerships in the USA, said that sales should be a kind of theater.
It is necessary that the surrounding environment: furniture, lighting, etc. - simply takes the clients' breath away. If you make the right impression on a person, then he will definitely want to come back.
In the video below, a shawarma vendor from the village of Lazarevskoye gives his customers simply magical emotions. Surely many customers will come to him again.
Customer focus
Many people talk about this customer retention tool, but only a few use it in practice. And the term “customer focus” itself is not very clear to some.
Customer retention_customer focus
Customer focus should be understood as the targeted and systematic work of a company, the goal of which is to give customers more than they expect, to make people truly happy.