Transparency and Honesty Users value honesty and openness
Posted: Thu Jan 23, 2025 5:41 am
If an advertising offer promises more than it can deliver, this can lead to mistrust and negative feedback, which will ultimately worsen the campaign's results. Example of use: Describe the offer as transparently as possible, without inflated expectations. Add real examples of product use and real reviews. Authority and expertise Using authoritative sources or expert israel telegram mobile phone number list recommendations can significantly increase the credibility of an offer. Users often rely on the opinions of people or organizations that they consider competent. Example of use: Add quotes from experts or links to publications in authoritative media, if appropriate for the offer. Include certifications, awards, or partnerships with well-known brands.