8 Types of Posts That Boost LinkedIn Engagement in Industry
Posted: Thu Jan 23, 2025 6:41 am
But if you have goals focused on the foreign market, then working on engagement on LinkedIn is necessary. There are two hundred countries that participate in the network, totaling 400 million users worldwide.
That's why it's so important to understand that the network is actually an excellent business platform connecting professionals from all over the world. And it's not just an online resume.
Creating strategies that increase engagement on LinkedIn in your industry is essential to boost results and open doors. It doesn't matter if it's to recruit talent, take care of branding, promote campaigns, seek partnerships or create opportunities.
To help with this task, we have separated 8 types of posts that can build powerful engagement on LinkedIn .
1 - Make posts exclusive to LinkedIn
A big strategic mistake is to simply repost content from singapore whatsapp data other authors or your own content from other social networks. To increase engagement on LinkedIn , you need to understand the extremely corporate profile of the network and create relevant content, of course, but exclusive to the platform.
Show that you are really speaking to your audience on LinkedIn, using language that is close to your industry. It could be about a new market development, how the economic situation is affecting your industry, the launch of a new product, or introducing a new team member. The important thing is that, in addition to being well-written and clear, it is exclusive.
2 - Encourage engagement on LinkedIn
Like any network, the platform is made up of connections. So use them to increase engagement on LinkedIn . Ask questions, create or participate in forums, launch campaigns, and always respond to comments and messages. Be friendly and approachable in your posts, always focusing on language and corporate spirit.
3 - Create light and interesting texts in profiles
There should be two profiles: one for your personal professional profile (which will also be the company page administrator ) and the other for your industry. In both, posts should be light and attractive.
Even in presentations, business descriptions, courses, professional experiences, products, etc., the information must be brief and interesting.
People are also very interested in recommendation posts on their profiles. Therefore, they are also an important strategy for getting more engagement on LinkedIn .
Contrary to what many people think, yes, users do read the recommendations you receive and also pay attention to who you recommend. On the platform, this type of post works as a kind of social validation.
That's why it's so important to understand that the network is actually an excellent business platform connecting professionals from all over the world. And it's not just an online resume.
Creating strategies that increase engagement on LinkedIn in your industry is essential to boost results and open doors. It doesn't matter if it's to recruit talent, take care of branding, promote campaigns, seek partnerships or create opportunities.
To help with this task, we have separated 8 types of posts that can build powerful engagement on LinkedIn .
1 - Make posts exclusive to LinkedIn
A big strategic mistake is to simply repost content from singapore whatsapp data other authors or your own content from other social networks. To increase engagement on LinkedIn , you need to understand the extremely corporate profile of the network and create relevant content, of course, but exclusive to the platform.
Show that you are really speaking to your audience on LinkedIn, using language that is close to your industry. It could be about a new market development, how the economic situation is affecting your industry, the launch of a new product, or introducing a new team member. The important thing is that, in addition to being well-written and clear, it is exclusive.
2 - Encourage engagement on LinkedIn
Like any network, the platform is made up of connections. So use them to increase engagement on LinkedIn . Ask questions, create or participate in forums, launch campaigns, and always respond to comments and messages. Be friendly and approachable in your posts, always focusing on language and corporate spirit.
3 - Create light and interesting texts in profiles
There should be two profiles: one for your personal professional profile (which will also be the company page administrator ) and the other for your industry. In both, posts should be light and attractive.
Even in presentations, business descriptions, courses, professional experiences, products, etc., the information must be brief and interesting.
People are also very interested in recommendation posts on their profiles. Therefore, they are also an important strategy for getting more engagement on LinkedIn .
Contrary to what many people think, yes, users do read the recommendations you receive and also pay attention to who you recommend. On the platform, this type of post works as a kind of social validation.