How to have a site layout ready in 10 steps

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Some people believe that being present in a virtual environment is a guarantee of success. However, as you know, this way of thinking is far from reality and affects the entire marketing strategy of a company, even the layout of a website .

In this way, it is important to think about details that have the cash app database power to make a difference in the eyes of your target audience and can, in fact, enhance the presence of your brand in the market .

In this sense, the site layout plays a very important role, because it works as a business card for your company.

Therefore, you need to create a website design that is attractive and has the power to keep the customer on your page for longer, thus ensuring the consumer a good experience with your brand.

But how to do it and get good results? Check out the 10 steps you need to follow to create a fantastic website layout right now !

10 steps for site layout
Next, discover our step-by-step guide to learning how to develop a good website design!

1. Choose a good hosting provider
The hosting service can have a big impact on the quality of your website. For this reason, it is essential that, before worrying about the appearance of the website, you choose a provider that offers a quality service.

In this situation, beyond considering the price of accommodation, it is essential that you keep in mind other details that will make the difference, such as:

Compatibility with the platform you plan to use;
quality of support offered;
speed performance;
Existence of research materials that contribute to finding solutions to possible problems;
Additional hosting resources can make your day-to-day life easier;
perform daily backups .
2. Define the creation platform
Creating a website from scratch can be very expensive. That is why it is necessary to have the creative platforms available on the market, as they will help in the development of a quality and responsive website, without major difficulties.

There are CMS — Content Management System — platforms that are content management systems and are presented as excellent tools, thus facilitating the creative process.

Indeed, one of the most popular platforms is WordPress . More than 30% of the websites on the Internet use this tool because it is easy to use, has amazing theme options, and gives you the ability to customize the design of your website.

3. Make an outline
After following the steps above, you need to define what your site's features and appearance will be. This step can be done by hand using a pencil and paper or with the help of website template creation tools that can be installed on your computer.

The important thing is to create your outline, making sure that it has all the elements that you think are important for your website. Whenever necessary, review what you have done so that the outline and, subsequently, the final work is aligned with your brand.

4. Configure the tools
Once you've done that, it's time to select the tools you need to bring your ideas to life. To do that, you need to:

Install everything you need on the creation platform;
choose the site layout, then install and activate it;
use tools that allow you to modify what is necessary.
This will allow your prototype to work the way you want it to and be attractive to your audience when you put it into practice.

5. Research your target audience
Your company's website design should foster good communication with your target audience, helping you focus your efforts on the consumer experience.

When creating your website design, consider the following aspects of your audience:

Age;
area of ​​performance in the market;
where you live;
predominant gender;
what you do for fun.
Also identify other features that are important to attract the right people to your site.

How to get all this information? One tip is to use tools like Google Analytics and Facebook Insights , as they offer valuable data about your audience.

6. Pay attention to the pages
Remember that you will need to create different types of pages and that each of them must have the necessary characteristics to attract the attention of your audience.

At least 5 features deserve your full attention:

Home: This is the home page, where you can add a brief summary of your company and some photos.
Contact: where the necessary information will be found so that the client can contact your company (address, telephone number and email).
About the company: This is the space where the company's values ​​are shown, a little of its history is told, and the work it does is described.
Products: Show what your company offers to solve a customer's problem.
Blog: a place where relevant content will be published that will generate value and contribute to the daily life of your audience.
7. Think about navigability
Your customer should navigate your pages with ease, this will keep them entertained and interested in what you have to offer.

Regardless of the device you use to access your site — whether it's a computer screen or a mobile device — it's important to create a site layout that is intuitive , meaning it:

Submit all correct information;
keep it simple;
be easy to use and consistent.
One tip for this is to create quick access buttons. But, avoid putting too much information and confusing your customer.

8. Choose images and colors
Nobody likes going to a website and having to work hard to see important details of what they want to buy, right?

So invest in high-resolution images and present things from different angles . This applies to both your company images and those that describe the products and services you offer to the customer.

Another important aspect is the choice of colors, which can help or hinder sales. Remember that humans automatically associate colors with certain feelings. Some examples are:

Green: harmony, balance, hope and perseverance.
Blue: security, tranquility and mental clarity.
Red: drive, achievement and self-esteem.
Purple: prosperity and respect.
Orange: movement and spontaneity.
For your site layout, choose colors that represent your market. An important tip is to maintain harmony between them, always making the background of the site lighter and using darker colors in the footers and on the side parts of the pages.

Doing this with common sense will help your page look beautiful and the customer will not tire their eyes easily.

9. Use the site layout prototype
Now it's time to place your mockup into the design platform you've selected. If you've chosen to use WordPress, use plugins to place all of your website's elements in the order they should appear.

This way, texts, website categories, images and videos will already have the appropriate spaces in your website project. But, to do so, you need to know exactly what you want and where you want it. That's why it's so important to sketch out the design.

Once your prototype is ready, you will still identify some elements that do not match the design or are not as good as you imagined.

Then you can decide what to keep or what to change. The important thing is to pay attention to the details and make your page appealing to the customer.

10. Test
Now that your pages are ready, it’s time to test their responsiveness . After all, having a crashed website can hurt your sales.

To do this, test the functionality of the pages by checking how they look in the mobile version and whether they are adaptable to different screen sizes. This will ensure that the customer has a good experience when accessing your website.

It is also important to test the page loading speed . It needs to be fast, as a delay can cause your audience to stop accessing your site.

Most common mistakes when creating a website layout
So far, you've seen what you need to do to have a memorable website design. However, it's important to remember that there are some things that should be avoided, such as:

Using many different fonts on the page, which affects customer concentration;
not choosing the right colors;
using very long lines and large paragraphs in texts, thus making reading difficult;
not implementing a field of research;
put a lot of information on a single page;
build the site without knowing the client.
As you can see, creating a website layout is important and requires attention. By putting into practice the step-by-step instructions we show you and avoiding the most common mistakes, you will be able to create a website that attracts more customers to your company.

Did you enjoy learning these 10 steps for creating a website layout? Do you want to know a little more about the most widely used creation platform today? Take the time to check out the 20 best WordPress themes to start your own blog !