Example of an H1 tag
30. Improve title tags, meta tags, and page content
If you're not properly optimizing your page titles and meta tags, you're missing out on the opportunity to rank not only for your main keywords, but also variations
Head to the Performance report in Google Search country area code philippines Console and identify the keywords on each page that have a significant number of impressions, but few clicks and a low average position.
This usually means that your page is considered relevant to the queries and is ranking at least somewhere, but you haven't optimized the page by including these variations in your content or tags.
Simply adding them inside keywords is not enough. You need to include them as additional H2s or subsections.
Get to work, optimize your page with this in mind and you will see an increase in clicks and positioning.
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31. Conduct a content audit and refine it
Conducting a content audit is a great way to find out how your content is performing.
Basically, you need to get rid of content that doesn't rank, doesn't add value, or shouldn't be on your site.