War for Talents in the Insurance Industry: New Work and the Modern Workplace

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The insurance industry is confronted with a multitude of current issues. Be it the increasing competitive pressure from innovative and sometimes non-industry competitors, big data, digitalization and the associated technological change or, most recently, the Covid-19 pandemic, which has created completely new workplace models based on "New Work". At the same time, policyholders' expectations in terms of quality, convenience and service are also growing - not least because giants such as Amazon and Co. are raising the bar.

All of these points also have an impact on working life within the insurance business: processes are partially or even completely automated and interfaces between policyholders and insurers are digitalized in order to keep communication channels as short as possible and ensure 24/7 availability. New tools are being added to the architecture and new services algeria consumer email list​ are being provided. Within the group, this is leading to a shift in skills when recruiting new employees. There is also a "war for talent" in the insurance industry, as it is becoming increasingly challenging to find qualified staff for certain positions. Job profiles that underline the current, data-driven trends are in great demand.


These include web designers, data architects and scientists, as well as business analysts. Due to the "war for talent" and the associated shortage of skilled workers, the application culture has changed so that it is no longer interested parties who apply in the traditional sense, but rather the insurance company has to prove itself as an attractive employer.

What factors can insurers use to score points as an ideal employer?
In addition to factors such as salary, image, security and further training, work-life balance is the decisive factor when choosing an employer. As mentioned at the beginning, the Covid 19 pandemic has significantly changed everyday working life. In order to ensure operational processes, it was necessary to react as quickly as possible and to quickly move office life into one's own four walls. Home offices and mobile working models quickly established themselves as popular alternatives and it was proven that flexible solutions can also bring stability, productivity and efficient working.