The only drawback of choosing images for a landing page in video format is that it is a indonesia whatsapp mobile number more expensive resource. A video requires prior work, documentation, recording and editing. All of this requires more resources, especially when it is a professional job aimed at making conversions.
It is recommended that the video does not exceed 2-3 minutes in length, as after that point users can quickly lose attention.
4.- People
Choosing images for a landing page with peopleSome studies show that choosing images with people on a landing page converts users more effectively.
5.- 360º
This trend is gaining a lot of acceptance among many users. Some brands, such as National Geographic, have decided to choose 360º images for a landing page. This version is surprising as it gives users complete freedom to see or ' live ' an experience.
The possibility of viewing the product or service in a more free manner and in every possible way is extremely pleasing to users. For this reason, choosing images for a 360º landing page would be a resounding success.
6.- Message
choosing images for a landing pageImages that are part of the landing page must have a clear connection with the message of the page. There is no point in creating a thematic distance between the message and the image. This confuses users.
7.- Design
Choosing images for a landing page with designIt is important to choose images for a landing page that fit into an appropriate design. Beyond the relevance of images within the collective imagination, a professional design will always be more effective.
Even if the other aspects are perfected, if the design is unprofessional, all the effort will be in vain. According to a study, 94% of visitors reject a website based on its appearance.
How not to choose images for a landing page
Using stock photos in a very obvious way is one of the worst choices you can make, especially if they are files that appear in the first Google searches and have been seen on numerous sites.
Images should look natural, appropriate to the topic and personal. Otherwise, choosing unnatural images for a landing page will only generate distrust.
All of this shows that choosing images for a landing page requires knowledge from other areas such as design, analytics and marketing. Especially when it comes to converting the maximum number of users possible.
To create a perfect landing page, you need to have the necessary resources to carry out a good campaign, promotion and product. Otherwise, choosing the right images for your landing page will be of no use.
If you want to create a perfect landing page, try our Landing Page Generation Software. With MDirector , you will create dynamic and optimized pages that will surprise all your clients and leads. Try it and you will be convinced.