4 Sales Team Management Mistakes You Need to Avoid Now

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Your car dealership has hired people with a good profile for the sales team, invested in team training, constantly requires people to know details about the cars they sell, and yet the team does not deliver the expected results and always seems unmotivated.

Is the best thing to do to fire the entire team? Reinforce training? Reward the salespeople who stand out the most? Before making any decision, the manager or owner of a store should check whether he or she is not making one of the 4 mistakes in sales team management that can undermine even the most prepared sales team .sales team management

Let's look at these mistakes in sales team management and some ways to deal with them:

1. Not being an example
One of the main reasons why sales teams become unmotivated is related to how rcs data switzerland view their leaders. The “I’ll do anything to close a sale” and “it doesn’t matter if it’s right or not, the result comes first” styles of leadership are models that distance themselves from values ​​and take away the meaning of people’s work.

A leader can inspire his team and make them see meaning in what they do. After all, your salespeople may be in your store to sell cars or to help people find the vehicle that will make their dream of comfort, autonomy and ease in transporting themselves and their families come true.

In the first case, the purpose of the work is to sell; in the second, it is to fulfill people’s consumer desires. Which of the two do you think would motivate your team more? If you’ve chosen number two, go ahead!

2. Being a boss, not a leader
Acting out the role of boss by scolding those who make mistakes or being “the good friend” are two inappropriate ways to act in a leadership position.

The tough guy style will demotivate the team by imposing his vision too much and not listening to people. The “friendly guy” will be complacent about mistakes and will not have the power to demand the expected results.

The best thing to do is to be yourself, acting with transparency and fairness when talking, evaluating and demanding results.

Read also: How to attract customers to your car dealership? See some strategies for you to apply in your car dealership [Updated 2022]
3. Create a dependent sales team
Some store owners and managers centralize and limit the work of their salespeople too much.

There are cases in which discounts, gifts or greater payment facilities are only granted if, at the time of closing the purchase, the person responsible for the team is involved. This type of dependence will prevent your team from developing, taking risks or taking responsibility for the results.