Google is serious: anti-spam fight against guest contributions and link networks
Posted: Tue Jan 28, 2025 3:27 am
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Last Friday, Google got serious about the fight against fraudulent link building: a German SEO agency was penalized. When the search engine company punishes, it hurts. Anyone who no longer appears in the market leader's search results must expect a huge loss of customers. Google is currently on a punitive expedition in Germany. We'll tell you whether you have anything to fear.
For a long time, Google's spam hunters have been concerned about purchased guest posts and unnatural link building . But what does this bother the company? Aren't guest posts an asset to any website? Aren't lots of links to a page a good thing? It depends.
Example guest contributions
Google distinguishes between two types of guest posts . On the one hand, there are blog posts whose content fits the blog. The information in the guest post gives it value for the readers. On the other hand, there are guest articles that only serve one purpose: building links.
It is well known that the websites that are in the top positions of the search engines are those that have many links from other sites. What Google, Bing and others want are links that are placed out of conviction. These natural links are contrasted with purchased links, for example . These links often lead to websites that have a completely different topic or poor quality content. Google doesn't like that and punishes it.
Back to guest contributions. These articles can be misused to bring the unnatural links to a third-party website. The operators of these sites are often offered money in return. A clear violation of Google guidelines. The search engine operator therefore warns against such offers. Only guest contributions from trustworthy authors should be published .
Example Link Network
In link networks, websites are misused as link providers. In many armenia phone data cases, the fraudsters use thousands of websites to set links to selected pages. The target pages then end up at the top of the Google search results. But only as long as Google doesn't notice.
Because then things look bad for the network operators. Google is constantly removing websites from its own index. This means nothing other than that these websites can no longer be found via Google. Since many buyers first find out about a product on Google or look for a suitable store there, this is a very harsh punishment .
Our media company adheres to Google guidelines and relies on natural links. This is the only way our partner companies can be successful on the Internet in the long term. If you have any questions about link building , we will be happy to advise you. Contact us if you are interested in a Google-friendly website.
Last Friday, Google got serious about the fight against fraudulent link building: a German SEO agency was penalized. When the search engine company punishes, it hurts. Anyone who no longer appears in the market leader's search results must expect a huge loss of customers. Google is currently on a punitive expedition in Germany. We'll tell you whether you have anything to fear.
For a long time, Google's spam hunters have been concerned about purchased guest posts and unnatural link building . But what does this bother the company? Aren't guest posts an asset to any website? Aren't lots of links to a page a good thing? It depends.
Example guest contributions
Google distinguishes between two types of guest posts . On the one hand, there are blog posts whose content fits the blog. The information in the guest post gives it value for the readers. On the other hand, there are guest articles that only serve one purpose: building links.
It is well known that the websites that are in the top positions of the search engines are those that have many links from other sites. What Google, Bing and others want are links that are placed out of conviction. These natural links are contrasted with purchased links, for example . These links often lead to websites that have a completely different topic or poor quality content. Google doesn't like that and punishes it.
Back to guest contributions. These articles can be misused to bring the unnatural links to a third-party website. The operators of these sites are often offered money in return. A clear violation of Google guidelines. The search engine operator therefore warns against such offers. Only guest contributions from trustworthy authors should be published .
Example Link Network
In link networks, websites are misused as link providers. In many armenia phone data cases, the fraudsters use thousands of websites to set links to selected pages. The target pages then end up at the top of the Google search results. But only as long as Google doesn't notice.
Because then things look bad for the network operators. Google is constantly removing websites from its own index. This means nothing other than that these websites can no longer be found via Google. Since many buyers first find out about a product on Google or look for a suitable store there, this is a very harsh punishment .
Our media company adheres to Google guidelines and relies on natural links. This is the only way our partner companies can be successful on the Internet in the long term. If you have any questions about link building , we will be happy to advise you. Contact us if you are interested in a Google-friendly website.