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The importance of customer satisfaction

Posted: Sat Dec 21, 2024 5:12 am
by Joyzfs444
Customer satisfaction is an essential element for the success of any business. Companies that are able to meet and exceed their consumers’ expectations not only ensure loyalty, but also boost their growth and reputation in the market.

In this article, therefore, we will explore how Digisac contributed to improving service at ABC Soluções , highlighting the challenges, solutions and results achieved.

In today's competitive market, customer satisfaction goes beyond simply meeting their gambling database basic needs. In other words, it involves creating a positive experience in all interactions, from the first contact to after-sales. Therefore, for effective customer service, it is essential to:

Loyalty: Satisfied customers are more likely to return and become brand advocates.
Reputation: This is because satisfaction is reflected in positive reviews and word-of-mouth recommendations.
Sustainable growth: Companies that focus on customer experience tend to grow more consistently.
Challenges to achieving customer satisfaction
Before adopting Digisac, ABC Soluções faced several challenges that had a negative impact:

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Simultaneous telephone service: the high demand for telephone contact increased the delay in resolving requests, thus causing frustration among customers.
Conversations divided between different devices: the lack of centralization caused important information to be lost, thus compromising the continuity of service.
Affected customer base: the arrival of new customers compromised the quality of service to existing customers.
Drop in customer satisfaction: Finally, the lack of a centralized system resulted in an inconsistent experience for customers.
Solutions implemented to increase customer satisfaction
Centralization of services
With Digisac, ABC Soluções was able to centralize all services on a single WhatsApp number.

In this way, it eliminated the need for employees to use their own devices, increased efficiency and improved information security, resulting in greater customer satisfaction.

Reduction of connections
The implementation of Digisac significantly reduced the number of phone calls, from 20 to just 5 per day.

This is because most of the services were transferred to WhatsApp, a faster and more convenient channel.