Market research and competitor analysis You’ll want to

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A website While it’s possible to market your business without a website, you should consider one as an essential business asset. Your website should: Present what your business is, does, and offers, centering customers’ needs and customers’ language. Include your geographic terms (neighborhood, city, etc) in the website’s tags, text, and links. Provide accurate contact information, hours of operation, and abundant cues about how to connect with the business. 3. Local business listings You need to actively create online listings for your business, such as your Google My Business listing and a variety of other listings (also called “structured citations”) on local business directories and related platforms.


Fill out as many fields and provide as much information as possible when creating these malaysia gambling data listings. Be sure you update your listings any time your information changes (Moz Local can help with this time-consuming task!). 4. Online reviews from your customers You need to actively acquire and respond to customers’ reviews on your Google My Business listing, all your local business listings that have a review component, and any review platform profiles you’ve created. You’ll be off to a strong start with the above four basic local SEO components, but as you become more advanced at marketing your business, you will want to explore these additional promotional avenues: 5.


actively survey your community to refine your understanding of local needs and supplement this with ongoing keyword and trend research to add to your knowledge of the language people use when searching the Internet for what you offer. Your findings can then be used to grow your inventory, service menu, and the optimization of your website for an expanded set of search phrases. Meanwhile, you will want to regularly search Google for your business, while you are located at your place of business and at different spots around town, to see how you are showing up in their results.